our story

Our founders Lucas Horne and Pablo Montero met whilst working together in the research and development department of a leading floor care brand.

It turned out to be a meeting of minds that culminated a shared vision: engineer class-beating cleaning products, without invention for inventions sake. That leads to waste, which is not good for anyone, especially the planet. and we love the planet.

So, in 2015 they founded Lupe.

With their “do what we should, not what we could”, mantra in mind, they got to work lots of blood, sweat and head scratching later, they engineered a vacuum cleaner with strength and enduring power that’s resilient against dirt and grime as well as changes in future technology. and in doing so, eradicated the things consumers found irritating about cordless vacuums - poor suction and short charge times.

The cordless fully realised... Finally.

The Lupe Philosophy

engineer a cleaner world

Fact: the planet does not need more stuff.

But, hands up, we’re all guilty of buying more and more and more.

So at Lupe, we have had a proper think about what stuff is actually needed, so we can innovate what we should, not what we could. Every decision we make is on this principle, from carefully selecting manufacturing partners and materials, to servicing your product for years to come. And weirdly, we found, how things work better without all the unnecessary stuff, and they last longer.

Spoiler alert, we’re not perfect ( yet), but the carbon footprint we do have, we offset.



We will offset carbon for the lifecycle of each lupe pure cordless we sell*


Lupe aims to become carbon negative during 2023.

Not too distant future:

We will conduct a detailed assessment of our scope 1, 2 and 3 emissions and formulate our carbon negative plan to put into action.

*Until we conduct our detailed assessment, we use the “life cycle environmental impacts of vacuum cleaners and the effects of european regulation” report along with a high-end estimation on the carbon used to generate our battery pack taken from “lithium-ion vehicle battery production. status 2019 on energy use, CO2 emissions, use of metals, products environmental footprint, and recycling” as guidance for how much carbon to offset. Result of calculation 325 kg CO2e. full details here.


by innovating what we should do, not what we could do


to engineer a cleaner world

Our People

The Lupe journey began in 2015. Lots of drawings, screwed up paper, hundreds of prototypes and tests later, our patented suction intensifier technology was developed (snappy name right?).

What began as an engineering challenge ended up as a class beating appliance that could pick up dust more efficiently than any other.

And now, we need to shout the good news from the mountain tops, or the internet.

So last year we started building a team of like minded Lupe people dedicated to building long lasting cleaning products, as well taking care as the planet.

Our Factory

In keeping with Lupe’s philosophy, we looked for companies who not only manufactures their products to the highest quality standards, but who also share our core values.

So we chose Ryder, a Swiss owned factory, located in Shenzhen, China.  

Ryder boasts incredible swiss precision, as well as decades of manufacturing experience with many well-regarded European and north-american brands.

They also make an incredible impact beyond their factory walls by putting their employees and communities' welfare as well as the environment first; a company after our own heart.

Safeguarding employees

All team members in our factory are paid fairly and provided with training to ensure that they can develop and grow.


Helping communities

Our factory partners with local organisations and national charities providing them with practical, financial and moral support - learn more about their school assistance programme.


Protecting the environment

ISO 14001 certified, our factory is committed to continuously drive improvements in environmental performance which is currently done through harvesting rainwater, collecting solar energy and making use of a ground source system for climate control.

Want to learn more about Lucas & Pablo, founders of Lupe?